Rafael Rozendaal

Rafael Rozendaal

A presentation by Noel Johnson

Rafael Rozendaal is a modern, contemporary artists that utilizes websites as a form of canvas. He uses web domains to create an often interactive experience for his expansive internet audience. His art is often colorful and geometric in nature, as well as utilizing sound and heavily depending on audience interaction in order for the piece to reach its full potential. Much of his content can be seen as silly, possibly a critic of the silly nature of the internet platform he's utilizing. His art can also be seen as trying to depict the hidden beauty within web domains. For example, the piece above as well as several others of his motionless pieces are modeled after the blocky, geometric nature of social media sites. By emulating these shapes with brilliant colors he highlights the jovial nature of these platforms. Rozendaal has also been documented stating that he desires to show that these "screens" we experience every day can be much more immersive than the 2-D surface that we originally perceive them as. This idea of interaction and immersion is a relatively new idea in art and Rozendaal is one of the pioneers pushing this new form of art by allowing the audience to be an integral part in the outcome of an art piece. The following presentation gives more examples of Rozendaal's artwork:

Rafael rozendaal presentation from Noel Johnson

Linked examples from presentation in order of appearance:
http://www.oozemove.com/
http://www.goodbyefarewell.com/
http://dismagazine.com/discussion/73124/rafael-rozendaal-abstract-browsing/
http://www.fillthisup.com/
http://www.lookingatsomething.com/
http://www.nosquito.biz/